A lady with a cold phoned for a
doctor at 4 p.m. on a Tuesday.
From my home to hers in the
Hollywood Hills required a thirteen mile drive through city streets (twice that
on the freeway). I go during the rush hour but only for patients a
good deal sicker. In her case, I would schedule a visit for 9 or 10 p.m.
Sadly, the lady hadn’t called me
but Get Heal, a new service that promises a housecall within an hour and
charges a flat $99.
It pays doctors $75 an hour,
lower than the going rate, but provides a medical assistant who drives, a
delightful perk. Unfortunately, the dispatcher explained, the medical assistant
lived near my destination. Would I make the drive myself? Heal would pay extra.
If not, Heal would send a cab.
I chose a cab. Fifteen minutes
later an Uber car pulled up. We crept through traffic. The medical assistant
was there when we arrived. I cared for the patient. We crept back.
Heal earned $99 for my two
hours’ work, but I earned $150. The Uber driver earned half that. The
driver, dispatcher, and a dozen other employees collected their salaries. Get Heal
has an office in Santa
Monica and an impressive web site.
Everyone agrees
that $99 for a housecall is a money-loser. Perhaps this patient was an outlier,
but none of the eight Heal housecalls I’ve made has taken less than an hour
door-to-door.
If you need a housecall in Los Angeles, phone Get Heal
and ask for Doctor Oppenheim. You’ll get the best of both worlds until one of
us goes out of business.